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Fritz Coffee Company

8.0Friend Score / 10

#3 of 12 Cafés & Coffee in Seoul

$$
Directions

Fritz is Seoul's most beloved homegrown roaster, marked by a cartoon seal logo and a devoted local following. The Dohwa flagship (a converted 1960s house in Mapo) opens 8am-10pm; the Wonseo hanok branch near Anguk runs 9am-7:30pm. Excellent coffee and bakes.

Key facts

Hours
Dohwa: Mon-Fri 8:00am-10:00pm, Sat-Sun 10:00am-10:00pm
Wonseo: daily 9:00am-7:30pm
Price$$
Phone
Website
Nearest transitDohwa flagship: Gongdeok Station (Lines 5/6), 8-min walk; Wonseo branch: Anguk Station (Line 3)
Time needed45-60 minutes
Best time to goWeekday mornings for pastries fresh out of the oven
Last verifiedJuly 15, 2026

Friend Score

8.0/10
  • Value8.0
  • iconic7.5
  • Freshness9.4
  • excellence8.0
  • Crowd level6.5
  • Authenticity8.5
  • Accessibility7.0
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Frequently asked questions

What should I order?
Get a pour-over or their signature blend if you take coffee black, plus a pastry; the croissants and bread are genuinely good. The heirloom bakery program is a big reason locals return, so do not treat this as coffee-only.
Which Fritz branch should I visit?
The Dohwa flagship in Mapo is the original, set in a charming retro converted house with the roastery feel. The Wonseo branch near Anguk is a cozy hanok, handy if you are palace-hopping. Both pull the same excellent coffee; pick by location.
Can I buy beans to take home?
Yes, whole beans and ground coffee are sold at all branches and make a great souvenir. The seal-logo packaging is iconic among Korean coffee fans. Ask staff for a roast that suits your brewing setup at home.
Is the Dohwa location hard to reach?
It is a short walk from Gongdeok Station in Mapo, slightly off the tourist trail, which is part of the appeal. The residential-street setting and old-house architecture reward the small detour. Use a map app, since the entrance is easy to walk past.
Is it crowded?
It gets busy but rarely as absurd as Instagram-famous cafes. Weekday mornings are calm; weekend afternoons fill up. Because it is a working roastery and bakery, turnover is steady, so waits for a table are usually manageable.
How does pricing compare?
Fair for specialty coffee in Seoul; drinks and pastries are mid-range, not budget street-cafe cheap but well worth it for the quality. You are paying roaster-level standards, and it still costs less than many hotel or influencer cafes.
What makes Fritz special versus other Korean cafes?
It is a serious specialty roaster run by a team of respected baristas and bakers, not a photo-op cafe. Koreans line up for the beans and the bakery. The quality is consistent and the vibe is unpretentious, which is rare in trendy Seoul.
Is there seating to work or linger?
Yes, though it is a cafe first, not a co-working spot. There is seating across the converted house, but during busy periods it is polite to keep it to coffee-length rather than camping for hours with a laptop.

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Last reviewed July 15, 2026 by AskTheCity Editorial.